Join Us In 2017

January 30 - February 3, 2017


advertising and marketing week 2017

Addictive Mobility Session


Why people hate advertising, and how ad tech and media agencies can help

Ad Blocking apps are used by 40% of Millennials. Anti-advertising groups are getting support from charitable donors. Traditional channels are losing viewership in favor of channels with fewer ad interruptions.
Why has a well-known form of subsidizing content suddenly become so dysfunctional?
Why do people hate advertising?



Andrew Opala, COO, Addictive Mobility


TIFF Bell Lightbox
Cinema 4
Reitman Square
350 King Street West
Toronto, ON M5V 3X5
Tel. (416) 968-3456

Time: 11:30 pm – 12:30 pm

Sponsored by: Addictive Mobility

Venue: TIFF Bell Lightbox Cinema 4

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FFWD 2017